5-Star Trustpilot 5 stars We have over 46,000 5-star reviews Trustpilot brand mark
Special Offers 14
Sort By
Colour
Black Blue Brown Camo Green Grey Neutrals Orange Pink Purple Red Silver White Yellow

Special Offers

 
Grubs Boot Jack. This Grubs Premium Boot Jack is handy and requres minimal fuss to remove muddy boots and outdoor footwear, especially if you like your outdoor pursuits or walking.
4.5 star review (6) RRP £8.95 £4.99 In stock Purchase Options
Beautifully crafted high quality leather case, holds 300 cartridges in boxes of 25. Solid partition. Locking system. Corner protection and leather detail.
5 star review (1) WAS £159.99 £139.00 In stock Purchase Options
Guideline Experience Waistbag 6. This is a smart and very useful waist bag that gives you plenty of room and keeps you organized during a day by the water. It is designed to keep your equipment easy at hand when needed. A supportive hip belt and a rail function gives you the opportunity to slide the bag between the back and the front for easy access to your content with a best-in-class carry comfort. The hip belt is easily detachable, when using the bag as an add-on chest bag on one of our backp
5 star review (1) RRP £119.99 £89.00 In stock Purchase Options
 
Orange Guideline Ultralight Fly Box XL. Superlight fly boxes in XL size made of molded foam with a hybrid silicone interior. Designed to fit the large flies used for coastal, salmon, seatrout and predator fishing.
3 star review (1) RRP £27.50 £24.00 In stock Purchase Options
Guideline Floatant Bottle Holder - Medium. Floatant holder tube: This one suits products like Dry Magic, Dry Gel and other of the same kind.
4 star review (1)     £8.99 In stock Purchase Options
Guideline Multi Clipper. A high quality, heat-treated stainless steel tool that combines a knot tyer tip, line snips, hook eye cleaner and hook sharpener in one sturdy package. The D-ring attaches easily to a retractor. Can be sharpened.
4.5 star review (3)     £19.99 In stock Purchase Options
 
Guideline Salmon Forceps. These are of very nice quality and design. Shiny finish with PVC grip for comfort.
5 star review (1)     £16.49 In stock Purchase Options

Guideline Single Hand Scandi Fly Line

Single Hand Scandi Fly Line. Never before has it been this easy to make water anchored casts with a “regular” WF line, and still maintaining a delicate presentation. Each line weight is perfectly fitted to exceed in its field, giving delicate dry fly presentations with the lighter models, and powerful enough to turn over salmon flies with the heavier segment.
Guideline Single Hand Scandi Fly Line. Never before has it been this easy to make water anchored casts with a “regular” WF line, and still maintaining a delicate presentation. Each line weight is perfectly fitted to exceed in its field, giving delicate dry fly presentations with the lighter models, and powerful enough to turn over salmon flies with the heavier segment. Despite it's name, this line is highly capable of performing overhead casts with nice and stable loops, and function as an great
5 star review (2) RRP £79.99 £69.00 Check stock Purchase Options

Guideline LPS Euro Floating Fly Line - Light Olive/Pale Olive/Sunrise Yellow

The perfect weapon for versatile and efficient fishing with light trout rods.This line features two-in-one-configuration which gives you both a delicate presentation WF line and a thin, level Euro Nymph line with indicator tip in one unit.
Guideline LPS Euro Floating Fly Line. The perfect weapon for versatile and efficient fishing with light trout rods.This line features two-in-one-configuration which gives you both a delicate presentation WF line and a thin, level Euro Nymph line with indicator tip in one unit. If you fish dries and nymphs the traditional way, you use the delicate and low diameter presentation WF taper end. This will deliver your flies stealthy and with pinpoint accuracy at short to medium distance.
5 star review (1) RRP £69.99 From £35.00 Check stock Purchase Options
 
Guideline 4D Compact Tip Fly Line - Floating. Guideline 4D Compact tips are designed to work perfect together with our 4D Compact bodies. They will of course work with other shorter bodies of various weights and brands. All sinking versions have Dual Densities to ensure a straight and efficient sinking path. They have outstanding turnover when used together with the correct body and leader length.
5 star review (1) RRP £37.99 £29.99 Check stock Purchase Options
Guideline Drifter Double Action Pump. A durable two-way pump for floting tubes and more. The pump is delivered with a set of tips that suit a lot of diffrent stuff.
5 star review (1)     £21.50 In stock Purchase Options

Guideline Kaitum XT Waders - Charcoal

Add a pair of Kaitum XT Wading Felt/Rubber Boots for just an extra ÂŁ55/ÂŁ59 and pay ÂŁ224.99/ÂŁ229.99. (That's a saving of over ÂŁ195+ on RRP for the two)
Guideline Kaitum XT Waders. When developing the Kaitum XT Wader, we wanted to create a wader with a minimalistic design, yet with additional storage and comfort and the field tests tell us, we´ve ended up in a great product. The use of a bluesign® certified and durable 3-layer Nylon Taslan, partly Hexagon reinforced, and the lack of seams on the inside of the legs make sure the wader will stand up to years of usage. Apart from the clean design, this great piece of wader features kangaroo styled
4 star review (5) RRP £279.99 £169.99 Check stock Purchase Options
 

Guideline Laxa 2.0 Waders - Granite

Add a pair of Laxa 3.0 Felt/Rubber Wading Boots for just an extra ÂŁ60 and pay just ÂŁ359.99
Laxa 2.0 waders have the most important features, while still offering best possible value for the money. Durable 4-layer nylon fabric, PFOA-free surface treatment and Sidewinder™ design. Manufactured from a strong, 4-layer Nylon fabric with a 20 000mm water resistant and 5000g/m2/24hrs moisture transporting membrane. An environmentally friendly PFOA free DWR surface treatment repels both dirt and water from the outshell. Inseams on the waders are eliminated by our Sidewinder™ design, which als
4.5 star review (3) RRP £374.99 £269.00 Check stock Purchase Options

Guideline Laxa 2.0 Zip Waders - Granite

Add a pair of Laxa 3.0 Felt/Rubber Wading Boots for just an extra ÂŁ70 and pay just ÂŁ389.99
Guideline Laxa 2.0 Zip Waders. Guideline Laxa 2.0 ZIP waders are manufactured from a strong, 4-layer Nylon fabric with a 20 000mm water resistant and 5000g/m2/24hrs moisture transporting membrane. An environmentally friendly PFOA free DWR surface treatment repels both dirt and water from the outshell. Inseams on the waders are eliminated by our Sidewinder™ design, which also gives good articulation and a comfortable fit.
4.5 star review (5) RRP £469.99 £289.00 Check stock Purchase Options
Guideline Laxa Waist Waders. Manufactured from 3-layer, strong Nylon Taslan fabric and are water resistant to a pressure of 20 000 mm/psi with a moisture transportation of 3000g/m2/24hrs. The nylon fibers in the fabric add extra strength and durability. Our Guideline Sidewinder™ design offers great fit with fewer seams and pre-shaped legs, which eliminates inseams totally. A front fly zipper backed by a waterproof protective fabric-wedge make them easy to enter and exit.
4 star review (3) RRP £359.99 From £199.00 Check stock Purchase Options
 

Guideline Women's Laerdal Waders - Algae Green/Charcoal

Guideline Women´s Laerdal Wader gives the female angler warmth, comfort and movability during extended days of fishing. Available both in a regular and a more generous Queen size fit.
Guideline Women's Laerdal Waders. Guideline Women´s Laerdal Wader gives the female angler warmth, comfort and movability during extended days of fishing. Available both in a regular and a more generous Queen size fit.
5 star review (3) RRP £446.99 £189.00 Check stock Purchase Options
Guideline Kaitum Wading Boot - Felt Sole. Kaitum Wading Boots are our lightest boots, an affordable alternative for the fisherman who fishes moderate amounts and have high priority on weight before stability. The shoe is made of fast drying materials that does not soak up water. Gusseted tongue and webbing loops for the laces make for fast entry and closing of the boots. The upper part of the boot has quick-lacing hooks and in the back you find a wide webbing loop. The lower part of the boot is
5 star review (2) RRP £159.99 £99.99 Check stock Purchase Options
Guideline Kaitum Wading Boot - Rubber Sole. Kaitum Boots with rubber sole are our lightest boots, an affordable alternative for the fisherman who fishes moderate amounts and have high priority on weight before stability. The shoe is made of fast drying materials that does not soak up water. Gusseted tongue and webbing loops for the laces make for fast entry and closing of the boots. The upper part of the boot has quick-lacing hooks and in the back you find a wide webbing loop. The lower part of
5 star review (5) RRP £169.99 £99.99 Check stock Purchase Options
 
Guideline Laxa 3.0 Wading Boot - Felt Sole. Our Laxa 3.0 wading boot is an updated version with a newly developed and very comfortable and supportive Guideline middle sole. The color is a classic and sober dark grey Graphite. The outer fabric is a sturdy and hard wearing 900 D Polyester material and has no DWR treatment, which means it is PFAS/fluorocarbon free. The outsole is a classic felt sole that is fully stitched through the mid sole for added durability and life span. The felt sole gives
4.5 star review (6) RRP £175.00 £115.00 Check stock Purchase Options
Guideline Laxa 3.0 Wading Boot - Rubber Sole. Our Laxa 3.0 wading boot is an updated version with a newly developed and very comfortable and supportive Guideline middle sole. The color is a classic and sober dark grey Graphite. The outer fabric is a sturdy and hard wearing 900 D Polyester material and has no DWR treatment, which means it is PFAS/fluorocarbon free. The outsole is made of our own sticky rubber mounted with tungsten studs which gives you supreme traction and friction on a multitude
4.5 star review (7) RRP £185.00 £129.00 Check stock Purchase Options
Guideline HD Wading Boot - Felt Sole. The Guideline HD (Heavy Duty) Wading Boot is a crafted for usage in the heaviest of fishing conditions. Due to its added height, thicker padding and extra stiffness in the material, these boots have increased stability which assists you while wading in rough waters and uneven terrain.
5 star review (1) RRP £234.99 £169.00 Check stock Purchase Options
 
Guideline HD Wading Boot - Vibram Sole. The Guideline HD (Heavy Duty) Wading Boot is a crafted for usage in the heaviest of fishing conditions. Due to its added height, thicker padding and extra stiffness in the material, these boots have increased stability which assists you while wading in rough waters and uneven terrain.
5 star review (1) RRP £269.99 £169.00 Check stock Purchase Options
Guideline Foldable Carbon Wading Staff. Compact, lightweight and sturdy wading staff made of strong graphite with impact resistant aluminum bottom section and tungsten end point. The staff is 36 centimeters long when folded and carried in provided pouch. Fully extended it measures 147 cm and is equipped with both ball-lock and telescope snap-lock closures for added safety when wading. The upper end features a non-slip EVA handle with dual height multigrip area which lets you find the perfect fit
4 star review (4) RRP £109.99 £99.99 In stock Purchase Options
Guideline ULBC Tactical Jacket. ULBC Tactical Jacket is the ultimate lightweight jacket with good movability and high breathability, ideal for hiking and fishing. It protects you from wind and mosquitoes and is ideal for all your fishing adventures. The ULBC Tactical Jacket is a part of our Ultra Light Back Country concept, which allows you to explore deeper into the unreachable. With smart weight-and-space-saving solutions, this product line is the given choice for the fly angler who wants to r
5 star review (1) RRP £139.99 £99.00 Check stock Purchase Options
 
GuidelineLoft Jacket. The Guideline Loft Jacket is an ideal garment for the entire fishing season. It is also an excellent leisure jacket. The jacket has a very low packing volume and can be packed in its own inner pocket for minimal volume when you are on a trip. With 60 grams of filling, the jacket is designed to be used alone as an outer jacket on cool days, or as an intermediate layer under the wading jacket when it rains. The jacket is designed with a comfortable hood for protection against
5 star review (1) RRP £189.99 £110.00 Check stock Purchase Options
Guideline Women's Laerdal Jacket. Guideline Women´s Laerdal Jacket has a perfect cut to protect the user from the harsh elements and offer the flexibility of a technical garment where movability and organization are essentials.
5 star review (4) RRP £376.99 £199.00 Check stock Purchase Options
Guideline Fir Skin Fingerless Gloves. Fir Skin gloves are made of polyester and spandex. The fabrics are infused in liquid titanium, and these yarns have the property of retaining heat from Far-infrared rays (FIR) natural heating. Fir Skin garments will keep in your body heat thanks to the reflecting properties in the fabric.
5 star review (4) RRP £35.99 £27.99 Check stock Purchase Options
 
Guideline Fir Skin CGX Windproof Fingerless Gloves. New, extra warm model with a wind and waterproof stretchy membrane to keep you warm even in very cold and wet conditions.
5 star review (8) RRP £39.99 £34.99 Check stock Purchase Options
Guideline Fario LW #24 Fly Reel. These reels carry the strong Truss X-construction features from our Vosso reels, but they have been adapted to suit the slender and gracious looks of the Fario LW reel.The recessed reel foot brings the reel closer to the grip for better balance and less torque when casting. A built-in tippet holder keeps loose mono/fluorocarbon ends in place to avoid tangle. The Fario LW fly reel in the Dark Green/Gold color is a beautiful match on our LPX Tactical and LPX Predat
5 star review (1) RRP £339.99 £239.00 In stock Purchase Options
Guideline Fario LW 24 Fly Reel - One reel Left or Right Hand Wind, very simple to change over. The first ever Guideline Fly Reel to be designed exlusively for Trout Fishing. Every detail and every function has been developed with that one thing in mind; to create a perfect, lightweight, cool, dependable and yet solid reel for serious anglers. These reels carry the strong Truss X-construction features from our Vosso reels, but they have been adapted to suit the slender and gracious looks of the F
5 star review (1) RRP £339.99 £225.00 In stock Purchase Options
 
Guideline Fario LW 46 Fly Reel - Left or Right Hand Wind. The first ever Guideline Fly Reel to be designed exlcusively for Trout Fishing. Every detail and every function has been developed with that one thing in mind; to create a perfect, lightweight, cool, dependable and yet solid reel for serious anglers. These reels carry the strong Truss X-construction features from our Vosso reels, but they have been adapted to suit the slender and gracious looks of the Fario LW reel.
5 star review (1) RRP £359.99 £249.00 In stock Purchase Options
Guideline Fario LW 24 Fly Reel - Left or Right Hand Wind, very simple to change over.. The first ever Guideline Fly Reel to be designed exlusively for Trout Fishing. Every detail and every function has been developed with that one thing in mind; to create a perfect, lightweight, cool, dependable and yet solid reel for serious anglers. These reels carry the strong Truss X-construction features from our Vosso reels, but they have been adapted to suit the slender and gracious looks of the Fario LW
5 star review (1) RRP £339.99 £225.00 In stock Purchase Options
Guideline 4 Piece Elevation Nymph Rod - 10ft 6in - #3. Elevation Nymph rods are lightweight with a well-balanced and crisp action. Elevation fly rods has a fantastic combination of price and quality and truly is a bang for the buck! If you are looking for dedicated nymphing rod, we highly recommend you to have a closer look at these. Elevation fly rods gives technology and carbon materials you normally find in more expensive rods. Having carbon fibre with high modulus is crucial for having a sen
5 star review (1) RRP £279.99 £199.00 In stock Purchase Options
 

Guideline 4 Piece Stoked Fly Rod - 9ft

Available in #5, #6, #7, #8, #9
Guideline 4 Piece Stoked Fly Rod - 9ft. Stoked has taken entry level fly rods to a totally new level of performance. Features eco-friendly components and the latest in materials and production technology.
5 star review (2) RRP £179.99 From £89.00 Check stock Purchase Options
Guideline 4 Piece Stoked Fly Rod - 9ft 6in. Stoked has taken entry level fly rods to a totally new level of performance. Features eco-friendly components and the latest in materials and production technology.
5 star review (1) RRP £189.99 £99.00 Check stock Purchase Options

Guideline 4 Piece Elevation Fly Rod - 9ft

Elevation 9ft #4-5-6: The 4 and 5 wt are typical all-round trout rods for dries, nymphs and lighter streamers. The 6wt is the choice for bigger flies, bigger fish and more windy conditions. Elevation 9ft #7-8-9: Typical rods for the heavier fishing after migratory trout, pike, salmon, seatrout and bonefish. These rods suit rivers, lakes, coastal and flats fishing where big fish and demeaning conditions are common. Unique balance and wt for rods in this category.
Guideline 4 Piece Elevation Fly Rod - 9ft. The Elevation series is a super light and smooth medium fast action range of rods. Designed for anglers at all levels. Utilising sustainable production and eco friendly components.
5 star review (4) RRP £279.99 From £199.00 Check stock Purchase Options
 

Guideline 4 Piece Elevation Fly Rod - 9ft 9in

Available in #6, #7, #8 Elevation 9'9ft #6-7-8: Rods made for both lake and river fishing after trout, seatrout and salmon. The new length of 9'9ft is the ultimate compromise between 9'6 and 10ft. It gives you the power of the 9'6ft and the reach/distance of the 10ft.
Guideline 4 Piece Elevation Fly Rod - 9ft 9in. The Elevation series is a super light and smooth medium fast action range of rods. Designed for anglers at all levels. Utilising sustainable production and eco friendly components.
4.5 star review (9) RRP £299.99 £199.00 Check stock Purchase Options

Guideline 4 Piece Elevation Fly Rod - 10ft

Available in #6, #7 models. Elevation Rods utilises the very latest in material and pattern technology, as well as featuring several more environmentally friendly components, these rods are revolutionary.
Guideline 4 Piece Elevation Fly Rod - 10ft. Elevation Rods utilises the very latest in material and pattern technology, as well as featuring several more environmentally friendly components, these rods are revolutionary. We have now started the journey towards more sustainable products at Guideline and this Rod series will show the way for future rod production. We have worked hard and into the details to do whatever is possible to make these rods the best choice for those anglers who care about
5 star review (3) RRP £299.99 £199.00 Check stock Purchase Options

Guideline 4 Piece Elevation Double Handed Fly Rod - 14ft - #9/10

Elevation 14' #9/10 and 15' #10/11: Powerful, strong rods that will manage both Skagit type Heads and all kinds of Multi Density sinking heads with ease. The tip sections on these rods are have more power than the two shorter and lighter rods above. They are designed this way to manage larger flies, more wind and the heavier types of lines often used with these line weights. Incredibly light and well balanced.
Guideline 4 Piece Elevation Fly Rod - 14ft - #9/10. The Elevation series is a super light and smooth medium fast action range of rods. Designed for anglers at all levels. Utilising sustainable production and eco friendly components.
5 star review (1) RRP £479.99 £299.00 In stock Purchase Options
 

Guideline Kaitum Trout Fly Fishing Kit - 9ft

Available in #5, #6 - These kits are assembled and ready to be used straight out of the rod case. Just add a fly of your choice and attach it to the leader and start fishing. The reel is fitted with a standard weight forward 5Wt or 6WT line
Guideline Kaitum Trout Fly Fishing Kit - 9ft. Guideline flyfishing kits have been updated with a totally new range of rods called Kaitum, Epik and Laxá. They whole series have new actions, new look and improved performance across the board.
5 star review (2) RRP £279.99 From £149.00 Check stock Purchase Options

Guideline Laxa Sea Trout Fly Fishing Kit - 12ft - #7/8

These kits are assembled and ready to be used straight out of the rod case. Just add a fly of your choice and attach it to the leader and start fishing.
Guideline Laxa Sea Trout Fly Fishing Kit - 12ft - #7/8. Guideline flyfishing kits have been updated with a totally new range of rods called Kaitum, Epik and Laxá. They whole series have new actions, new look and improved performance across the board.
4 star review (1) RRP £399.99 £225.00 In stock Purchase Options
Guideline 4 Piece LPX Chrome Fly Rod - 9ft 9in. LPX Chrome fly rods are designed and built with a brand-new Guideline rod action. They have a Âľ deep load and power that kicks in earlier in the cast without sacrificing the speed in the rods. They have a lightness, stability and responsiveness that connect you with the cast in a totally new way. LPX Chrome single hand rods are powerful and designed for river fishing after migratory trout, salmon, seatrout and steelhead. A premium fly rod stacked f
5 star review (2) RRP £499.99 From £249.00 Check stock Purchase Options
 
Guideline 4 Piece LPX Nymph Fly Rod - 10ft 8in - #3. Guideline LPX Nymph is packed with high-end features and components that will satisfy the most demanding euro-nymphing anglers. Thanks to our C.A.P M4.0 advanced blank construction technology, these rods are incredibly light for their length (78g for a 10'8 #3) and have an action that takes nymph rods to the next level. The feeling is superbly sensitive, making it possible to detect even the most subtle of takes. The tip is very sensitive with
5 star review (3) RRP £386.99 £299.00 Check stock Purchase Options

Guideline 4 Piece LPX Tactical Fly Rod - 9ft

Available in #2, #3, #4, #5, #6, #7 models - TROUT & SALMON Recommends May 2023 - 9ft 9in 4wt 'An excellent rod for dry-fly and conventional nymphing, it stood out from the crowd and got the nod from both testers. Effortless loops with excellent feedback'
Guideline 4 Piece LPX Tactical Fly Rod - 9ft. Guideline LPX Tactical Single Hand fly rods has a medium/fast flex action with well-balanced power, and the delicacy needed for stealthy presentations plus effective fish-fighting capabilities.
5 star review (4) RRP £409.99 From £299.00 Check stock Purchase Options

Guideline 4 Piece LPX Tactical Fly Rod - 9ft 9in

Available in #2, #3, #4, #5 models
Guideline 4 Piece LPX Tactical Fly Rod - 9ft 9in. Guideline LPX Tactical Single Hand fly rods has a medium/fast flex action with well-balanced power, and the delicacy needed for stealthy presentations plus effective fish-fighting capabilities.
5 star review (6) RRP £439.99 From £329.00 Check stock Purchase Options
 

Guideline 4 Piece LPX Predator Fly Rod - 9ft

Available in #5, #6, #7, #8, #9 models
Guideline 4 Piece LPX Predator Fly Rod - 9ft. Guideline LPX Predator single hand fly rods is a speciality rod series for large predatory fish with a well-balanced power to be a superb casting rod that doesn’t fatigue the angler during long hours. The action is fast but with a flex and curve that lets you cast and fish big flies with ease. They feature a high quality cork grip with extra length and a reinforced foam front for extra durability, same as on our Coastal rods. The whole rod speaks rug
5 star review (2) RRP £429.99 From £199.00 Check stock Purchase Options
Guideline 4 Piece LPX Tactical Fly Rod - 10ft. Guideline LPX Tactical Single Hand fly rods has a medium/fast flex action with well-balanced power, and the delicacy needed for stealthy presentations plus effective fish-fighting capabilities.
5 star review (1) RRP £449.99 £349.00 Check stock Purchase Options
Guideline Nova #46 Fly Reel - Stardust. The NOVA fly reel boasts an impressive array of technical features. Constructed from recycled raw-material ingots, the reel is an aluminum marvel committed to sustainability. Notably, it proudly stands as a Single-Use Plastics-free product, with recycled 600D Fabric Reel cases and packaging. A full exterior aluminum component upgrade signifies a dedication to heightened quality, performance, and durability. The optimized carbon drag systems are meticulousl
4 star review (1) RRP £149.99 £110.00 In stock Purchase Options